
RSM
Research School of Management
Unintended consequences of strategic action, economic sociology, diversity in organisations, and organisational history
I'm Eun Young ("EY" for short) who is an organisational sociologist. I strive to understand contemporary phenomena through examining historical precedents. Theoretically, I investigate the way in which our actions are founded on and conditioned by the expectations of others, such as gender expectations and behavioural norms, and how such actions produce unintended outcomes at the organisational and social levels. In my postdoctoral research, I examined how social expectations about femininity legitimise women’s lack of interest in new technological innovations, using event history analyses of the diffusion of cameras and photography among 2,578 members of the first American movement organisation for bird conservation. Drawing from a social network analysis of 1,360 animal-related lawsuits and an event history analysis of 942 law adoptions in the United States from 1865 to 2010, my recent research focuses on the emergence of behavioural norms and changes in legal institutions due to public conformity to the norms. Building on the same topic, my current projects concern the role of organisational conformity to deferential norms in political change between 1443 and 1800 in Korea, and the emergence of public indifference as a result of apparent individual conformity to behavioural norms during WW2. Before joining RSM, I was Research Fellow at the University College London, Research Associate at the Centre for Organisational Network Analysis (London), and Postdoctoral Research Fellow at UQ.
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